
Now on demand – supercharge your peak season

Watch on demand now
Top brands and tons of experts reveal the loyalty strategies to win BFCM. Watch it all now!

Watch on demand now
Top brands and tons of experts reveal the loyalty strategies to win BFCM. Watch it all now!
Shopify and Agency session
Experts from Shopify, plus agencies Domaine and Roswell NYC, dive into:

Brand session
Join Cora Cowan, Retention and Loyalty Manager at California-based brand ILIA Beauty, to discover:

Brand session
Emman Cheung, Senior Director, Digital, at Canadian jewelry brand Hillbery & Berk, shares:

Brand session
Anna-Louise Chambers, Head of Customer Marketing (Ecommerce) at skincare brand Medik8, will share:

Tech session
What’s the one BFCM tip brands can implement to impact their holiday sales? Get tips on:

Featured session
Discover why this award-winning loyalty program has driven record-breaking sales days during Black Friday. Free gifting, early access, standout comms – what’s not to love?
We asked 4000 shoppers what influences their Black Friday purchases:
60% say they are likely to purchase from brands they know and have shopped with before
54% are more likely to join a loyalty program during BFCM or a similar sales period
60% are more likely to visit stores where they have loyalty points and rewards to redeem
Brands with great loyalty programs stand out from the competition. Will you?
Watch the full event
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